ICON Golf Days 2026: 2 Down, 2 to Go

Last week, the ICON Golf Day made its return to The Grove, and it did not disappoint. Two days, thirty-six holes, world-class catering and some extraordinary company. With two more dates already locked in for September, the conversation has barely started.

The Grove needs little introduction. Set across 300 acres of stunning Hertfordshire countryside, this five-star retreat has hosted a World Golf Championship won by Tiger Woods in 2006, and the British Masters in 2016. It is, by any measure, one of the finest golf venues in the United Kingdom, and it was the backdrop for two of the best days we have produced in the ICON calendar.

From the moment guests arrived, the intention was clear: this was not an ordinary corporate golf day. It was an experience built from the ground up by Engage and Jimmy Garcia Catering, designed to raise the bar at every single turn.

A Day Unlike Any Other

The format was simple in its ambition and immaculate in its delivery. Guests were welcomed with exclusive use of The Grove’s clubhouse and its full facilities, driving range, short game area and putting green all available from the off. There is something quietly special about walking onto a course of this calibre knowing the day is entirely yours.

Across eighteen holes, guests competed in tailored four-ball packages alongside Sporting ICONs, with live electronic scoring keeping the competition deliciously tense throughout. An on-course DJ set the tone, energetic where it needed to be, atmospheric when the moment called for it. And at the end of it all, a post-competition prize giving that brought the entire field together in the clubhouse for a fitting close to an exceptional day.

There were sports star appearances, a ‘Beat the ICON’ competition, a £50,000 Hole-in-One challenge, and a catering experience on every single hole that frankly defied expectation.

Every guest also left with a Grove branded tee bag and tees, a small but considered touch that speaks to the overall level of attention that goes into every ICON Golf Day detail.

Jimmy Garcia, Hole by Hole

If there is a single element of the ICON Golf Day that guests talk about long after the final putt has dropped, it is the catering. Jimmy Garcia and his team did not merely provide refreshments on course, they created a bespoke eighteen-hole food and drink journey, with something extraordinary waiting at every turn.

• 🦪Oysters & Scallops with champagne
• 🥩Steak Sandwiches paired with red wine
• 🍸Espresso Martinis & More Cocktails on course
• 🍓Strawberries & Champagne classic summer pairing
• 🍾Much More across all 18 holes

The concept, a specially designed eighteen-hole menu and drinks experience, meant that no two holes felt the same. From indulgent to celebratory, from a perfectly poured glass of red to ice-cold champagne in the summer air, Jimmy Garcia’s approach turned a round of golf into something closer to a fine dining event that happened to take place on one of England’s greatest courses.

What’s Included

The ICON Golf Day is a fully managed experience, designed so that every guest can focus entirely on enjoying the day. Here is what is included across each event:

• Exclusive use of The Grove clubhouse and facilities
• Specially designed 18-hole menu and drinks experience by Jimmy Garcia
• Sports star appearances and ‘Beat the ICON’ competitions
• Use of the driving range, short game area and putting green
• Tailored golfing packages – multiples of 4-Balls with Sporting ICONs
• Win £50,000 for a Hole-in-One challenge*
• Grove branded tee bag and tees for every guest
• Live electronic scoring throughout the day
• On-course DJ
• Post-competition prize giving ceremony
• Sponsorship opportunities available

The Benefits of Being There

• Unrivalled Access – Exclusive use of one of the UK’s most prestigious golf venues, the same course that hosted Tiger Woods in 2006 and the British Masters in 2016.
• World-Class Catering – A bespoke eighteen-hole food and drink experience by Jimmy Garcia, from champagne and oysters to espresso martinis and steak. Every hole is an event in itself.
• Play with Icons – Compete alongside and against genuine sporting legends in a format that blends serious competition with relaxed, memorable hospitality.
• Meaningful Connections – A full day in a spectacular setting is one of the most powerful environments for building and deepening business relationships.
• The Chance to Win Big – With a £50,000 Hole-in-One challenge on the card, every guest arrives knowing that this is a day where anything can happen.
• A Day to Remember – From the Grove branded tee bag to the closing prize giving, every element is designed to leave a lasting impression, the kind of day guests talk about for years.

What Our Guests Say

“We had a great experience being hosted by Engage at the Grove, the food and drink stations on the tee boxes were unbelievable, especially the scallops! The course was also in immaculate condition.“

The Grove – Your Experience

The Grove is home to one of the UK’s most prestigious golf courses, having staged a World Golf Championship event won by Tiger Woods in 2006, as well as hosting the British Masters in 2016.

Set in 300 acres of stunning Hertfordshire countryside and situated just 18 miles from London, The Grove is the ultimate five-star retreat. Lovingly restored, the former home of the Earls of Clarendon is home to an award-winning spa and championship golf course, and has been chosen as the venue for the 2026 ICON Golf Day, brought to you by Engage and Jimmy Garcia Catering.

There is no better setting in which to host clients, reward teams, or simply experience a day of golf at the very highest level.

Get Involved – September

With two ICON Golf Days returning to The Grove on 16th and 17th September 2026, there is a unique opportunity for brands to align themselves with one of the most exclusive events in the corporate hospitality calendar. Our sponsorship packages are designed to offer prominent, meaningful visibility across a highly engaged audience of professionals and decision-makers throughout the day.

Whether you are looking to increase brand awareness on course, entertain clients in an unforgettable setting, or activate directly with guests, we can tailor a package to suit your objectives. A selection of available sponsorship opportunities are outlined below:

• Hole Sponsorship
• Longest Drive
• Nearest to the Pin
• Day Sponsorship
• Beat the Pro
• Buggy Sponsorship
• Prize Sponsorship
• Step & Repeat
• Branded Banners
• Golf Ball Sponsorship
• Apparel Sponsorship
• Hole-in-One Competition
• Scorecard Sponsorship
• 19th Hole / Drinks Reception
• Tee Gift Bag Sponsorship

Sponsorship spots for both September days are limited. We would love to discuss how we can build a package that works for you and your brand.

If you would like to speak to our partnerships team, please fill out the following enquiry form.

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